3 Tips To Becoming A More Engaging Story Teller

Story telling is truly at the CORE of our human experience… the stories we tell create and shape our world.

As young children, we LOVE having our parents or teachers tell us stories… When we’re watching a movie or reading a novel, it’s the power of the story that touches, moves, or inspires us.  And if you think about it, everyone and everything has a story to tell…

The universe has it’s infinite stories of creation.  Every single person has their unique life stories that make up who they are today.  Art, dance, music, and every other creative expression has a story behind it.

And as an entrepreneur, whether you are writing, speaking, or simply having a conversation with a friend or business partner, story telling is an ESSENTIAL ingredient to powerful communication.  If you look at the most successful speakers and writers that exist in our world, for the most part, they are all amazing story tellers.

It’s your stories that set you apart.  It’s your stories that captivate your audience.  And it’s your stories that convey and illustrate your message more powerfully than anything else. So as you can see, it’s incredibly important to develop the skill of story telling if you want to create a successful online business.

While attending the “Inspiring Speaker” workshop in San Francisco, I learned all about story telling from a few different master story tellers.  And there were 3 key tips that really stood out for me and have already greatly improved my story telling abilities! icon smile 3 Tips To Becoming A More Engaging Story Teller

So click play on the video down below and learn these 3 powerful tips to becoming a more engaging story teller…

0 3 Tips To Becoming A More Engaging Story Teller


So how’d you like my attempt at a British accent?  Haha icon smile 3 Tips To Becoming A More Engaging Story Teller

I’d LOVE to hear from you, so please leave me a comment down below and let me know if this was valuable for you!  And if you liked this post today, tweet it, FB it, and spread the word!  Thank you so much!  Looking forward to hearing your future stories icon smile 3 Tips To Becoming A More Engaging Story Teller


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{ 125 comments… read them below or add one }

Leo Verkoelen September 26, 2011 at 1:26 pm

Hi Katie. Very good! By the way I will always remember the stories of Joe Sugarman (1980) Just last week Dan kennedy mentioned JS&A in his new project. Storytelling is very important. Thanks.


Marc Korn September 26, 2011 at 1:41 pm

Hi Katie,

Thanks for sharing this post and informative video.
Patricia is very powerful…I have never seen her live, but have seen her training when I was with iLearningGlobal.

You passed along 3 great tips and reinforced the fact that story telling is a key ingredient in communicating, whether it is with a peer or a prospect.

You are always very engaging and it is always very educational visiting your blog.

Enjoy the workshop,


Kary Rogney September 26, 2011 at 1:45 pm

Hey Katie!
Love your energy and enthusiasm and your heart to give back to your subscribers!
One thing I see over and over again with marketers especially is their tendency to list facts and figures instead of telling stories or getting into the benefits of what they are selling for the potential partner or client.
Remember: “Facts tell and stories sell!”
Be blessed,


Beverly Colby September 26, 2011 at 2:11 pm

Katie, I love your enthusiam. You put your all in what you do. Have followed you for sometime and appreciate all you share. Do you have an affiliate program?


Lassandra September 26, 2011 at 2:24 pm

Thanks Katie; for your three very engaging and powerful tips. I am definitely going to put them into practice. And your British accent was good, especially near the end; youwere great!


Donnie Smith September 26, 2011 at 3:00 pm

Makes sense to me! Thanks for sharing with us.


Lisa Panton September 26, 2011 at 3:02 pm

Hey Katie
Will keep those three tips with me .. however, girl you were already a great story teller, you just an even better one now…5 dayz!! thats intense..not as intense as CIOY though :-)

As for the English accent hmmmm it was quite good actually she sounded like a very posh English lady from down south though.. , she defo wasn’t a broad northerner like me x
Great to see you back it


Joseph J Young September 26, 2011 at 3:38 pm

Hi Katie,
Excellent post and one close to my heart! I am an animator. Storytelling is at the core of what we do. I was taught that GOOD story can save mediocre animation, but good animation cannot save bad storytelling. Story is the key to the whole film. Dialogue is so powerful, not only on screen, but with the viewer!

P.S. Great British voice, you sounded like Kate Winslet!



Devani Freeman September 26, 2011 at 4:25 pm

Great dialog Katie! Great message. Lots of energy! Yes story sell, people don’t. Wonderful message!


Sarsha September 26, 2011 at 4:53 pm

Thanks great information


Chuck Bluestein September 26, 2011 at 5:28 pm

I already left a comment but I was reading this book called Yeah Dave’s Guide to Livin’ the Moment (Copyright 2009). Katie, I know that you are a big fan of Eckhart Tolle. This guy has not reached the level of Eckhart Tolle. But this book is much more fun to read than A New Earth. Can you guess why? It has some great stories in it.

Like this guy went to a Vipassana meditation retreat where they meditate 18 hours a day. Half way through it he was asked to leave when management found his toiletry kit had a half bottle of muscle relaxants in it! He was then wondering why someone is going through his toiletry kit. So he is not at the level of Tolle but he has many interesting stories about this subject.

But it is about business also since he is trying to make money with his own yoga studio in Phoenix, Arizona. Eckhart Tolle was able to just sit on a park bench for over a year. So this book has lots of great stories. He was in India (page 44) and this woman asked him to buy a cloth. “This woman was emblazoned with the filth and stench of struggle. She bore life’s runoff in her sticky hair and ragged clothes….” “All I know is that when I looked into this poor lady’s eyes, I saw absolute peace.”

He talked about the spiritual wealth of India. That page also said “A wise one said, ‘Being rich is a measurement of how much money you have. Being wealthy is a measurement of how much time you have.’ ”

He then asks in his book (page 48), “Would you irrevocably trade in all your money in exchange for a lifetime of deep inner peace? Or would you trade every ounce of peace never to feel that way again for all the money in the world?”


Janet I Mueller September 26, 2011 at 5:46 pm

Hi Katie,
Love your blog and great content as always! Excellent story telling words of wisdom.
Thank you for sharing.
Here’s to becoming a more powerful, more enrolling story teller, and I have a British accent :)


Joy Sloan September 26, 2011 at 6:07 pm

Terrific insight into how to do story telling. You gave us three important keys both in what you said and how you acted out each point.



Pamela September 26, 2011 at 6:52 pm

Katie, I think you may be channeling my thoughts! I was feeling overwhelmed a couple of weeks ago and POOF… you blogged about ‘overcoming overwhelm’. I was observing that every big leader I see on the stage has the ability to tell good stories and POOF… you blogged about how to be effective at it. Let’s make a deal: I will continue to think if you promise to continue to channel my thoughts and blog about them!


Monique Parker September 26, 2011 at 7:29 pm

Thanks Katie, great tips & re-enactment on actual storytelling!

I definitely agree that story-telling is the key to all good marketing & especially in copywriting, teleseminars, webinars, events etc… I also think it is particularly important from a branding perspective to learn to powerful share your own personal story – as sharing forges a much deeper relationship than “talking”.


Nichole September 26, 2011 at 7:38 pm

Katie- awesome tip! AND wonderful British accent :)


Mike September 26, 2011 at 7:50 pm

Thank you.It was telling,I think those three components are important.Your drive however remains number 1 inspiring story for me


Sue September 26, 2011 at 9:05 pm

YOU’RE Great!!! Thanks for sharing the tips and telling the story accent and all ;)


Alex Guzman September 26, 2011 at 9:18 pm

Great British Accent Katie. Haha, you did a good job.


Roshana September 26, 2011 at 10:07 pm

You’re so awesome! You did a FANTASTIC English accent. That was really engaging. Thanks so much for sharing it!


Jim Pelley September 26, 2011 at 10:48 pm

Nice Fripp accent ~ she’ll flip, yes a Fripp flip when she hears you mentioned her age. LOL …great to meet you at Inspiring Speaker!


Damayanthi September 27, 2011 at 12:51 am

Great post Katie. Love your impersonation – wow it is so powerful.

As Kary said in his comment earlier, we get so engrossed in the fact, but forget to deliver them in a efficient & effective way like wrapping it up in a story..

Thanks for sharing :)



Pj Zafra September 27, 2011 at 2:30 am

Hey Katie, love this post and the video you’ve made. Love the positive energy you’ve shown in that video. :D You have a pretty good British accent. Love the story telling tips you’ve mentioned! :D Thanks for the tip and for the inspiration! Will definitely start implementing this strategy as soon as I can. :D


Heather Porter September 27, 2011 at 3:30 am

So true! One of the best responses I got when speaking was when I changed my voice, pulled up a stool, sat front and center on stage, paused and in a quiet voice said “Would you like to hear a story?” And I proceeded with an important metaphor. So powerful instead of just going straight into a story and you could have heard a pin drop.

Thanks for the reminder. You are great on camera!


cisco September 27, 2011 at 4:52 am

Hi Katie,
Great comments about story telling. Just finished reading “Chicken Soup for the Soul” by Jack Canfield and Mark Victor Hanson which is all about story telling from the heart but in print. But whatever the medium, in order to touch someone’s soul, the authenticity of a compelling story goes deep into one’s psyche and sticks! For my debate class I will remember your tips and try them out! Thanks!


Autumn September 27, 2011 at 7:59 am

That made me think of my 11 year old son who loves to tell stories and act the caracters. He really gets into the details. By the way.. Loved the British accent!


Brock Blohm September 27, 2011 at 1:18 pm

Great accent ;)

I’m with ya! I try to do this a much as possible when I am telling a story. I feel that I can always have improvements, though. I am constantly trying to learn ;).

Keep it up Katie!


Jack September 27, 2011 at 7:36 pm

Hey Katie,
Great story, I really loved the way you brought the visual into play early in your story with the description of the Magenta Sport Coat and the Magenta Slacks, and the way you set the stage with her coming out and commanding the attention of the audience. I could see it playing in my mind as you were speaking. Thanks for the tips and for being the unselfish leader that you are.

Wishing you the best!


Chuck September 27, 2011 at 7:45 pm


I always love your enthusiasm. Great ideas, too. I know exactly what you mean about the power of stories. What I haven’t done, though, is given much thought to what makes for a more powerful story presentation. I will pay much more attention to technique after your video. Thanks!


Laura Seabrook September 27, 2011 at 8:53 pm

Luv it, Katie! You’ve not only helped me out as an Entrepreneur but also as an Actress, so thank you for that! =)

At an audition yesterday, I was asked to “tell something about myself.”
This has always been an uncomfortable question, and I’d usually rattle on about my past acting experience and training and how I’m “committed and motivated.” …*yawn*…
“Alright, whenever your ready…” was usually the nonchalant response.

Yesterday I switched things up and told a story about myself instead…
The whole room listened intently and everyone laughed at the end! It was awesome!

So cool to know I can incorporate this same thing into my online marketing as well! I’m excited!!
You’re Fabulous, Katie! =)


Robyn McVeigh September 28, 2011 at 12:11 am

Hey there Katie,
Yep you are so right! Tell a story and people remember every word and fact in your story. present those same facts in any other way and they don’t here or remember them.
Love your content,


Zsa Zsa September 28, 2011 at 4:19 am

As always, great video Katie! The best, most inspiring speakers are really great storytellers. Excellent tips, will keep them in mind. :)


Edie Kay September 28, 2011 at 8:52 am

Great video. Patricia Fripp is an incredible speaker. This was a good reminder – thank you~


Etieno Etuk September 28, 2011 at 1:02 pm

This is an awesome post. Great tips offered in the video as well. You’re so right…story telling is one of the keys to effectively communicating with a friend or even with a prospect.

Thanks for sharing.


Jeannie Long September 28, 2011 at 5:33 pm

Cool Katie! What fun. Always hated acting in plays in high school but when it’s my own business and my own story, it’s easy to engage. I’m in my fifties and there are plenty of other baby boomer women out there who need my help. I thought your British accent was surprisingly effective, ha!


Prescription discount cards September 28, 2011 at 5:38 pm

Thanks for the tips Katie


Chief September 29, 2011 at 1:28 pm

WOW! Katie neat. DId you publish your first take? How many times did you practice?


Mark September 29, 2011 at 10:36 pm

Laughed my butt off.


Tania October 1, 2011 at 9:36 am

Katie, great as ever! Thanxxx a lot for valuable tips!! =)


Ron Mahan October 2, 2011 at 10:28 am

Wow, Katie you inspire me. I am struggling with my blog and affiliate marketing and feel like I am going nowhere.You have given me a new perspective in my writing.
Keep it coming.


David Stillwagon October 4, 2011 at 1:14 pm

You are so right about the importance of story telling! Great video!


Giovanna October 5, 2011 at 6:58 am

Loved the performance! hehehe


Jesus Ramirez October 6, 2011 at 12:10 pm

I’m with ya! I try to do this a much as possible when I am telling a story.

You passed along 3 great tips and reinforced the fact that story telling is a key ingredient in communicating.

Story telling is one of the keys to effectively communicating with a friend or with a prospect.


Emily Giuffre October 6, 2011 at 7:25 pm

I loved your accent :D Great video Katie and great points! I’m going to definitely put this to use!


Gia Brainerd October 7, 2011 at 2:27 pm

Hi Katie! All great points. They can also be summarized in the three major modalities of visual, auditory, and kinesthetic. The visual is describing the person, the auditory is the dialogue, and the kinesthetic is acting it out – expressing the feelings, giving the story a certain energy.


Patricia October 7, 2011 at 6:15 pm

Cool tips. I’ve not often been a storyteller because I don’t have many stories to tell :) But I understand the psychology of it for the listener.

Thanks Katie!


Juan Jose Dorantes October 8, 2011 at 2:19 pm

Hi Katie, Thanks for share this Powerful Information with us.

I am sure that with these 3 points I will be a good Stotyteller =)


Inkwhy October 8, 2011 at 9:49 pm

Wonderful demonstration of storytelling — showing the tips through actually applying them was a great idea!


Mary October 9, 2011 at 8:38 pm

Great tips Katie, and TY for sharing. You did it perfectly and you were very engaging. It does work! I will remember that as well. Awesome English accent!


Carlos Caridad October 10, 2011 at 11:48 am

Thank you Katie for your tips! I heard about using story telling but never about those great tips. I might need to take an acting class biy I’ll give it a try! ;-)


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