My 5 Step Formula To *Rocking* a 6-Figure Launch

Just imagine…

The day of your official ‘Grand Opening Launch’ has finally arrived… You wake up in the morning, grab a cup of coffee, stay cozy in your pajamas, and head over to your home office to get ready…

You’re just moments away from opening the doors to your brand new, self-created program. You’re INCREDIBLY passionate about what you’ve created and you’ve spent the last week or so building up the momentum and excitement for this very moment.  You have butterflies in your stomach, but they feel good… You feel ready, proud, and excited for what’s to come.

And you know that you literally have hundreds, and even thousands of people literally waiting by their computers to be the FIRST to buy your product.

With just a few clicks of a button, you make everything ‘LIVE’ and open the flood gates.  You sit back and watch as new sales and customers come rushing in.  Within just 5 minutes, you see 50 orders… then it climbs to 100, 200, 400, and within the first hour, you have 500 sales! You sit back in absolute amazement… You did it!

You just made $50,000 in less than an hour! And in this moment, your belief in your own potential has just skyrocketed to an entirely new level.  You know, deep within your being, that you ARE POWERFUL.  And you CAN do anything you put your mind to… You just PROVED it to yourself!

Picture 921 300x187 My 5 Step Formula To *Rocking* a 6 Figure Launch

You feel completely elated and overjoyed!  You run into the other room to grab your spouse and you celebrate over an elaborate and delicious brunch.  THIS is what makes it all worth while…


If you’ve never experienced the thrill of doing your own product launch, you are seriously MISSING out on one of the most rewarding, exciting, and empowering aspects of being an online entrepreneur.  But product launches are not only for entrepreneurs… In fact, Hollywood does it to launch multi-million dollar blockbuster movies.  Apple’s done it to launch the iPod, the iPhone, and now the iPad.

The first time I did a launch, it was for a new home business opportunity that I was building… And because of the momentum and excitement that I had created during the launch, I was able to recruit over 80+ people personally within less than 60 days.

The second time I did a launch, it was for a blogging coaching program that I had created. And that resulted in over $31,000 in sales within a matter of 2 hours!  And the last product launch I did resulted in over $160,000!

Each time I did a launch, my belief in my own power to create and manifest grew stronger and stronger.  And each success built momentum and fuel for the next launch, and the next. It really is so DARN EMPOWERING!

And to be honest, it’s really not difficult to do.  Now, don’t get me wrong… I’m not saying that you won’t need to step up, take action, and work… Because you definitely will!  But it’s really a simple formula that anyone with the right level of motivation and commitment can easily achieve.

So how do you do it?

Well, today I’d like to give you my 5 step formula to rocking out your own wildly successful product launch!  Now, please note that this formula CAN be applied to just about ANY business opportunity, affiliate program, or your own products, services, or membership sites.

It’s practically UNLIMITED with the number of ways in which you can use it.  And it’s really the essence of what Internet marketing and entrepreneurship is really all about!  So take good notes… And enjoy!

Step 1:  Build a Targeted List

Picture 93 300x233 My 5 Step Formula To *Rocking* a 6 Figure LaunchWhether you plan on launching a business opportunity, an affiliate program, or your own products and/or services, you want to think about who your target audience is. Who will your customers be?  What are they looking for and how can you help them?

It’s incredibly important to be very targeted with who you are marketing to… Because if you’re not, it’ll be like marketing cosmetics to a group of football players… No matter how appealing your offer is, no one’s gonna want to buy it!

Once you get clear on what kind of offer you want to promote and who you’re marketing to, you can start building a targeted list, or following of people.  This means getting out there on the search engines, in the social networks, and/or other web spaces, and driving traffic back to your website or your blog.    Focus on traffic generating strategies that drive targeted people (potential customers who would be interested in what you’re selling) back to your site and from there, capture them onto an email list.

You can see right here on my blog that I have an ‘optin gift’ over on the right hand side. This helps me to build my own targeted list of followers because I’m giving away incredible value in exchange for joining my email newsletter.  You’ll want to think about what kind of free gift you can also give away to encourage visitors to opt-in to your email list.  You can use a simple autoresponder program like Get Response or Aweber to capture emails and manage them.  From here, you have the ability to follow up with your list by sending out emails whenever you’d like (My suggestion is at least twice a week, but we’ll get into that more in step 2).

If you ask any serious internet entrepreneur where the big money is in this industry, they’ll most likely tell you that the real money is in THE LIST… It’s in cultivating a database of people who know you, follow you, trust you, and whom you can market to when you launch a new product.  Don’t expect to have a massively successful product launch without PEOPLE to market to!  And one of the big reasons these product launches are so successful is that you are not doing a promotion to cold traffic… You are selling to people whom you already have a relationship with!

But just having a list of leads does NOT automatically mean you’re good to go here… Cultivating a real relationship with your list is really the most important factor in building a following… So how do you do that?  Well that leads me to step #2…

Step 2:  Consistently Give Valuable Content To Your Followers

This step is really what separates the ROCK STARS who make loads of money for years to come from the “one hit wonders” who do okay once or twice, but then fall off the face of the Internet.  You CANNOT expect to grow a profitable list WITHOUT giving consistent value and content.  If you think you can just ‘sell stuff’ all the time, you’re wrong.

The new age of internet marketing and entrepreneurship is all about giving VALUE.  The more you give away for free (in the form of blog posts, videos, articles, etc.), the more your followers are going to WANT to continue following you.  So be consistent with sharing tips, techniques, skill sets, insights, or anything else that helps your list get to where they’re looking to be.  This is why I’m such a big advocate of blogging… You can brand yourself, demonstrate your leadership, showcase your value-based blog posts, and become such a ‘go-giver’, that people naturally want to follow you, join your list, and listen to your recommendations when you promote or sell something… And of course, it demonstrates social proof and also helps to drive automated traffic through social media syndication.

But in any case, make sure you’re giving your list valuable content at least once or twice a week if you can.  Make it a priority! It’ll make all the difference in the world when it comes time for your first (or next) product launch!

Step 3:  Create Your Offer

Like I said before, you can use this formula to launch a business opportunity, an affiliate program, or your own products.  So step 3 is really getting clear about your offer.  If you’re a network marketer and your focus is on building your organization, you’ll want to create a special launch offer for people to join you in your business opportunity.  This can mean putting together a coaching package for new partners, taking on 10 new people who you plan to mentor personally, or any other offer you want to create.

If you’re doing an affiliate promotion, you don’t need to worry about creating any offer, it’s pretty much done for you!  You’ll just want to come up with your own bonuses or added benefits to people buying this product through your unique affiliate link.

If you’re doing your own product launch, you’ll definitely need to put some more time and effort into crafting an irresistible offer for your list.  Get very clear on exactly what they are looking for and how you can be a ‘solution’ to help them get what they want.  You can create your own coaching program, an ebook, a teleseminar series, a webinar course, a video training program, a membership site, or anything else you can think of!  But just make sure your offer is relevant to your audience and the price point matches their level of desire for what you are offering.

After you create your offer and you set aside a launch date, contact the people in your niche who you’d like to be joint-venture partners of yours (other affiliates who will help you promote during your launch).  But just make sure they are people whom you already have a relationship with and you’ve already helped them out in some way or another.  Then, get ready for launch time!!

Step 4:  Create Pre-Launch Buzz and Momentum

This is a very crucial component to the formula.  If you notice, when Hollywood comes out with a new big blockbuster film, they never just open the doors one day and say, ‘Ok, everyone!  Here it is!’  They very carefully and masterfully plan out each and every bit of pre-launch momentum, building up to the ‘grand opening night’.

They do trailers and previews, giving away some of their ‘best scenes’ to get everyone juiced up and excited for the launch. There are usually loads of commercials, billboards, and other advertisements to get everyone thinking about and waiting for the movie release…

And the purpose of all of this?  So that on opening night, there are lines of people around every movie theatre in the country waiting to see the new blockbuster film.  And it works!

So you want to create a similar type of pre-launch buzz and momentum in your business.  Do a 4-7 day ‘teaser’ where you give people some of your best, valuable content that they’ll find in the course or product you’re selling. Get them excited, passionate, and on the edge of their seat for MORE.

Release one piece of free content per day and build momentum to the next one. And then, towards the end of the pre-launch week, give them the product details, the price, the opening date and time, and the FAST-ACTION bonuses for people who order first. And definitely make sure you include some sort of (I don’t like this word, but I’ll use it anyway because it emphasizes the point) “scarcity” strategy…

This means giving people either a time deadline by which they can order, a limit on the number of spots that can be filled, or special price that’s only for a limited time.  This helps people decide to take action quickly!

Throughout this pre-launch phase, if you do it correctly, you’ll also be creating an ENORMOUS amount of social buzz… This means people will be talking about you, sharing your content, and pretty much helping you promote your launch FOR you!  As an example, take a look at the ‘buzz’ that was created for me during my last launch:

alexaproof1 My 5 Step Formula To *Rocking* a 6 Figure Launch

I made it to the top of Alexa’s ‘What’s Hot’ list during my launch because of all the buzz and momentum I had built!  And when you take action on this formula, you can absolutely create the same type of buzz if not more!

And by following these pre-launch strategies, you’ll magnetize crowds of people who will be waiting by their computers for the moment you open your doors!

Step 5:  Launch Day (Aka:  The Big Money Day!)

Picture 91 300x173 My 5 Step Formula To *Rocking* a 6 Figure Launch

This is where all of the work, focus, and energy really pays off!  On launch day, you literally make everything LIVE with a few clicks of a button, sit back, and watch the money and sales come pouring in.  Of course, the extent of the money you make is dependent on the size and quality of your list, the quality of your offer, and how well you designed the launch process.

After the launch day, you’ll want to have a follow up campaign in place for maybe a week or so afterwards.  Send out testimonials from people who are in the course or have purchased the program already, and keep the excitement going until you close your doors (or end your special offer).

You seriously have UNLIMITED potential to make any amount of money you want for yourself when you follow the ‘launch formula’.

But clearly, there are a TON of details that I WASN’T able to cover in this post today. There’s a lot to consider when it comes to crafting the right offer, writing your sales page (or making a sales video), coming up with pre-launch content, how to approach affiliate partners, how to create viral buzz during your launch, how to create irresistible bonuses, etc. etc.

In fact, having a launch mentor or coach who can guide you through this process is honestly the BEST INVESTMENT you can really make.  One single tip or strategy can make you an extra $20,000 or more! (And I’m not kidding!)

My launches wouldn’t have been anywhere near what they were without the help from my mentors!  jonathan My 5 Step Formula To *Rocking* a 6 Figure LaunchJonathan Budd in particular, helped me craft my latest launch which again, brought in over $160,000 in sales! Jonathan is a true MASTER at the art of product launches…

In some of his recent launches, he was able to recruit 93 people into his business opportunity within just 3 days, he made over $50k in an hour from launching a coaching program, made $250k in 3 days from a product launch, and his latest launch was over $400k in just 7 days!!

I learn from the BEST!   😉

And when I heard that Jonathan was releasing an exclusive coaching program teaching the ins and outs, secrets, and strategies of doing product and/or biz opp launches, I KNEW this was probably one of the most valuable courses to EVER EXIST in our industry.

And then, after taking a sneak peek at the course, I was completely blown away!  He’s literally giving it ALL AWAY… Every tip, technique, psychological trigger, and secret he could give away, he did.  It’s 6 modules, with 2 bonus modules, live Q&A webinars, and an incredible community.

I thought to myself, wow… Jonathan could really charge at least $2,000 for a product this darn valuable… This literally has the potential to change lives!  But then when I heard it was only $297, I almost fell over!  For a hot minute, I almost felt like it was UNFAIR to give away so much for so little, when so many of us are teaching this information!

But I quickly understood that it was definitely a total gift to the community.  And I want nothing more than to see YOU and everyone else in our amazing community become as successful and as empowered as humanly possible! In fact, it’s my mission!  And I’m thrilled that YOU now have the opportunity to have my launch coach, Jonathan Budd, as your own!

So please believe me when I tell you…

That this course has the potential to make you millions over the course of your career… And I don’t say that with hype.  This isn’t a magic pill or a gimmicky program.  It’s REAL, RAW MARKETING POWER AND KNOWLEDGE that the best of the best in the WORLD implement in their businesses every single day!

And like I said before, I know first hand just how profitable this launch formula really is.  So trust me, it works like you wouldn’t believe!

And to prove to you just how serious I am about this course and how much I believe in it’s value, I’ve decided to throw in some pretty sweet bonuses for joining through my affiliate link on Monday, June 7th at 9am PST/ 12 noon EST:

Picture 901 300x67 My 5 Step Formula To *Rocking* a 6 Figure LaunchMY BONUSES:

1.  The first 5 people to order on Monday, June 7th at 9am PST/ 12 noon EST will get a free 30 min. private coaching session with me (valued at $499)

2.  The first 10 people will get access to my ‘Blog Mastery Training Course’, a 7 module blogging and social media training program (valued at $397)

3.  EVERYONE who orders through the link above will get access to a ‘never before seen’ LIVE WEBINAR where I walk you, step by step, through each and every facet, psychological trigger, and action plan behind the epic launch of ‘The Unified Tribe’, my latest $160,000 launch (valued at $499).

But in the meantime, Jonathan (and his partner Mark Hoverson) have created some of the industry’s absolute BEST, FREE TRAINING VIDEOS I’ve ever seen online.  If you haven’t seen them yet, make sure you head over there right now and check it out:

You’ll get a TON of free info and training on how to do a profitable product or business opportunity launch.  And they’re not going to stay up for much longer, so don’t miss them!

I know this post was longer than usual today, so thank yourself for taking the time to digest all of this incredibly important knowledge!  It’ll absolutely pay off for you!

And as always, I’d LOVE to hear from you!  What are your thoughts, opinions, or questions about product launches?  Are you excited for your first launch?  And if you’ve done one before, please share your experiences with us down below.

And if you got a lot of value out of this post today, do me a favor and share it with your Twitter and Facebook friends by using the share buttons below!  Man oh man… I’m seriously looking forward to Monday!  Some pretty major shifts are about to happen in the lives and businesses of thousands of people in our industry!  Can’t wait!

Talk to you shortly…

To Your Product Launch Success,

AD7284B544DA527F4F71B7C89166F25F My 5 Step Formula To *Rocking* a 6 Figure Launch

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{ 59 comments… read them below or add one }

Jennifer May June 3, 2010 at 11:06 pm

Hi Katie,

Wow!!! I am seriously so thankful I found you not too long ago. I have learned so much in so little time and have gained an amazing amount of knowledge to utilize. This is exactly what I needed right now as I am in pre-launch mode myself and needed some great ideas to start from. You gave me a nice, solid ground to start from and the exact steps that I needed so it can become a success. Now it is time for me to put in some work and follow the steps you shared and of course the program! Again, thank you and I am excited for Monday!

To Your Success,
Jennifer May
.-= Jennifer May´s last blog ..I Need Your Help Please… Official Pre-Launch of Blog And Need Support! Receive FREE Gift And Exposure! =-.


Hector Cuevas June 3, 2010 at 11:23 pm

Hey Katie..

This post is right now time, since I’m working on my own launch for a video training program I created.

I think the reason most people don’t ever see the day is because of step one – getting leads is probably the hardest thing at first, but once you get momentum, the lists practically builds itself (especially is you’re blogging)

Jonathan & Mark & practically giving that course away for $297 – the information in there can potentially make people hundred’s of thousands of dollars..

Thanks for sharing these tips Katie..

Talk soon

p.s Those are some great bonuses :0)
.-= Hector Cuevas´s last blog ..3 Brand-Killing Mistakes You Should Avoid At All Costs =-.


Amanda June 4, 2010 at 7:24 am

Heyyy Hector!

First of all, let me just say that I continue to be impressed by what you have going on and the value you pump out! Your awesome!!

Secondly, I just couldn’t help but write because I totally agree with you that the longer you follow this simple personal branding concept that we bloggers are all about, the more your business begins to snowball… your list included. I have seen it within my own business and for my friends as well.

I think the biggest obstacle is that alot of people don’t make it to the snowball point. They give up way too soon and throw in the towel. And they stay steadfast in their own ways and refuse to follow the simple blueprints laid out by leaders like Katie.

Looking forward to a bright future in the industry for you and I with MASSIVE snowballs on the way!! :)

To our limitless success,
.-= Amanda´s last blog ..Social PROOF Your Business In 4 Easy Steps =-.


Hector Cuevas June 4, 2010 at 9:11 am

Thanks so much Amanda.. I really appreciate that.

I definitely see a very bright future for you as well – let’s go make those snowballs! ;0)

Your friend,
.-= Hector Cuevas´s last blog ..3 Brand-Killing Mistakes You Should Avoid At All Costs =-.


Brian Tomlinson June 4, 2010 at 8:07 pm

Looks as if we need to have a Snowball fight :-) Awesome stuff guys and great points. Can’t wait to get these great nuggets of info when the Launch does come about.

Kudos to both of your Hector and Amanda.

.-= Brian Tomlinson´s last blog ..Network Marketing: The Prospecting Kool-Aid =-.


Sandra June 4, 2010 at 2:28 am

WOW! Katie! This is a very inspiring post! It’s just what I needed to hear, as I was starting to doubt myself and what I’m doing. You’ve made it clear to me what to do, what to focus on, and I thank you from the bottom of my heart.

Have a lovely day!


PS. You can write for days as far as I’m concerned… 😉
.-= Sandra´s last blog ..Rich To Be Free Or Free To Be Able To Be Rich? =-.


Janice Sangha Mitra June 4, 2010 at 4:14 am

Thanks Katie, great post! and some great bonuses that you are offering! I loved your Unified Tribe Launch, you always give great value and put alot of love into things!
.-= Janice Sangha Mitra´s last blog ..Leadership in one easy lesson! =-.


Antonio Licchelli June 4, 2010 at 4:17 am

Hi Katie

This spot on.

Thank you and Jonathan Budd and all the at UT for sharing.

To Success!

Antonio Licchelli
.-= Antonio Licchelli´s last blog ..Online MLM Warning =-.


Yo Le June 4, 2010 at 4:18 am


I always pay attention to people that don’t just talk the talk… but walk the walk!

I know who I’m buying from. 😉

Seriously, thanks for continued value and leadership you consistently bring to the table.

Looking forward to meeting you and Vegas!

– Yo

P.S. The Unified Tribe ROCKS!
.-= Yo Le´s last blog ..The 2 To 5 Year Game Plan Is Officially Dead… =-.


Tony Goff June 4, 2010 at 4:40 am

All I can say is WOW! Katie you are tooooo awesome. That inspires me. I have been online since the early 90’s but I just started marketing in Feb of 2009.

My wife does not believe I will ever make money online. She is angry that I keep trying but you reeeeeaaaalllly make me believe that it is possible. You are doing all the things that I want to do and I want you to know how much what you are doing with your articles and training mean to me.

Faaaannnntaaasstic article. Keep it up and thanks again Katie.
.-= Tony Goff´s last blog ..American Politics And Trade Offs In American Politics =-.


Rose June 4, 2010 at 5:12 am

Hi Katie,

This is a great post that really nails what’s going on right now. I’ve also watched videos to another prelaunch and it was also amazing. The amount of quality and information that is given freely is worth millions and this is the direction that the information businesses are going.

I have watched all the videos and prelaunch info on Jonathan and Mark’s program previously and it is fantastic! At the price they are charging it really gives the “little” guys a chance to learn from the best. The product is information packed and very timely. Great value!

Thanks for all the value you give and know how important your information is to those of us that are just beginning to break into business on the internet.

Have a great day!


David Paul June 4, 2010 at 6:44 am

Hi Rose,

When you come back here and look at your comment, can you see how yours is different from all of ours?

I you would like some help so you can maximize your efforts when making really nice comments on other peoples blogs, like the nice comment you just gave Katie, them please look me up.

You can either click on my latest blog entry below or you can click on my name (link inbedded) above. See how cool that is? I can show you how to do both of these thing is a matter of one minute on Skype. I am david-h-paul on Skype.

Take Care,

David Paul
The Bliss Guy
.-= David Paul´s last blog ..Learn to Market Any Internet Home Business =-.


David Paul June 4, 2010 at 6:45 am

Hi Rose,

When you come back here and look at your comment, can you see how yours is different from all of ours?

I you would like some help so you can maximize your efforts when making really nice comments on other peoples blogs, like the nice comment you just gave Katie, them please look me up.

You can either click on my latest blog entry below or you can click on my name (link embedded) above. See how cool that is? I can show you how to do both of these thing is a matter of one minute on Skype. I am david-h-paul on Skype.

Take Care,

David Paul
The Bliss Guy
.-= David Paul´s last blog ..Learn to Market Any Internet Home Business =-.


Nic Penrake June 4, 2010 at 5:16 am

Great content Katie – and yes, I have seen Jonathan’s and Mark’s videos, very good they are. I’m still relatively new to this, so I’m still at the lead generation stage, but good to know there are bigger things to look forward to!
.-= Nic Penrake´s last blog ..Ingenious Concept of The Unified Tribe =-.


Teena June 4, 2010 at 5:36 am

Hi Katie, Great post, as always chock-full of great info which we can all learn from. Product launches sound so amazing, and you’re right – if the steps are followed and if the list is big enough, the rewards can be totally amazing.

I’m currently developing my own products, so this post REALLY caught my attention :-) Thanks Katie!!

and yes Jonathan’s coaching for $297 is totally amazing!!


Fathi Ridwan Basalamah June 4, 2010 at 5:37 am

Have no doubts with you Katie…..and have a nice weekend…=))


Jesse June 4, 2010 at 5:41 am

What you and Jonathan have accomplished is incredible! And this post is a great proof statement for the rewards of bringing massive value to the community. Thanks for the great info and most of all… for showing me what’s possible.

.-= Jesse´s last blog ..By: Jesse =-.


Nat June 4, 2010 at 5:44 am

Hey Katie

I will be all over this on Monday, Im so excited I can’t wait o see it! Thanks for taking the time to write your strategies above, really appreciate it
.-= Nat´s last blog ..Wealth Mindset Game – Come Play Today! =-.


Therese Miu June 4, 2010 at 5:52 am

Hi Katie, Been watching you for a while now. It’s so GREAT to see all your achievements. Thank You for being my own personal blog mentor. I still can’t believe it’s almost been a year since you had the class. I enjoyed all your tips and strategies.
And Huge Kudus to being on
Still Following Step #1 and step #2
Thanks katie for everything that You do! :))
.-= Therese Miu´s last blog ..Stepping out into the unknown-How I transformed one of my greatest fears =-.


Linnea Kline June 4, 2010 at 6:00 am

Hi Katie,

Thanks again, for another valuable and inspirational post and congratulations on your UT launch.

Your bonuses for the Launch Formula do look great as well. You certainly do keep it coming!

~ Linnea
.-= Linnea Kline´s last blog ..Creating Compelling Content =-.


John June 4, 2010 at 6:09 am

Well, I believe scarcity is needed in order to motivate people. You can look at it in two ways. One that you “force” people into something. Or you can say that you help people in making decision FAST. Most people don’t act fast… They procrastinate. Their speed of implementation is very slow. This is why entrepreneurs must sometimes (and especially on launches) use scarcity.


John Steczko
.-= John´s last blog ..What To Eat Before And After Your Workout? =-.


Amber Keinath June 4, 2010 at 6:20 am

Thanks Katie for your great content! I have been going through his training modules and have learned so much! I can truly see the value in this type of income stream and all the work that is put into the pre-launch.

.-= Amber Keinath´s last blog ..How to have FUN while Exercising! =-.


BLOGGING ACCESS June 4, 2010 at 6:38 am

WOW! How I wish I could also launch a product in my site. But if that would happen, this post really sets me as a reminder.

Thanks for sharing it Katie. That’s why I love visiting your page.

– Felix Albutra
.-= BLOGGING ACCESS´s last blog ..Things to Remember in Choosing a Domain Name =-.


Vincent Glover June 4, 2010 at 6:44 am

Hi Katie,
I must admit that I was a little apprehensive at first. Not to be bias but I’ve been following Mike, Daegan, and Jonathan for awhile. I read your Manifesto and I must say that their is a wealth of knowledge in their. I must say your on point and keep up the good work.


Neil June 4, 2010 at 6:45 am

Hey Katie,

I’m totally in love with what you do, I’m very inspired. I tell everyone who will listen that they have to check you out.



David Paul June 4, 2010 at 6:51 am

Sorry for the double reply up there, Katie.

I had a chance to work with Jonathan Budd about 2 years ago, and foolishly I passed it up.

Rather than lingering in what I missed out on, I choose to see “The Launch Formula” as a wake up call from the Universe.

It time to wake up, take action, and chance lives. Yours and Mine:)

Take Care,

David Paul
The Bliss Guy

PS- This post is so good, Katie, that I am going to just send my interested prospect directly to you for the low down on Launch Formula. You Nailed it!
.-= David Paul´s last blog ..Learn to Market Any Internet Home Business =-.


Jonathan Sweeting June 4, 2010 at 7:09 am

Damn! that post was bitchin! I almost thought that was the launch formula right there. From that alone, one could do a pretty darn successful launch. I gotta get that course.

Thanks for sharing Katie, See You in Vegas,
*Jonathan Sweeting*


Amanda June 4, 2010 at 7:09 am

Katie… I am always amazed how much you just ROCK THE VALUE! You’ve shared so much awesome information in this post and I’m so happy for all of your accomplishments.

With the help of you and Jonathan I believe that I am well on my way to achieving the same types of results within the next 1-2 years. I can’t WAIT to get ahold of the MLM Launch Formula on Monday! It’s going to make all the difference in the world with the product ideas that you and I discussed. :)

So glad you are feeling better and I appreciate the leadership and giving spirit that you bring to the community!

Love and Light
.-= Amanda´s last blog ..Social PROOF Your Business In 4 Easy Steps =-.


Sukie Baxter June 4, 2010 at 12:21 pm

GREAT blog post title, Amanda…had to click on it! :-)
.-= Sukie Baxter´s last blog ..How I Overcame My 2-Year Struggle with Back Pain in Less Than 3 Days! =-.


Francis Asuquo Ekpo June 4, 2010 at 7:31 am

Hi Katie, Thanks so very much for sending me this wonderful blog post. It’s really awesome and amazing to see someone gives away such a gift as you did.

My problem is that apart from marketing a linked or somewhat affiliate product, it is very difficult to have someone to write these programs for me in my operating environment – Nigeria.

However I’ll keep following you trusting that one day I’ll have the hang of things just the way you highlighted them. Thanks


Sukie Baxter June 4, 2010 at 12:20 pm

Francis, have you looked at elance? You can hire people to do web work for you, write books for you, etc. Great resource whether you want to create your own products or market someone else’s.
.-= Sukie Baxter´s last blog ..How I Overcame My 2-Year Struggle with Back Pain in Less Than 3 Days! =-.


Rebecca Olkowski June 4, 2010 at 7:39 am

Hi Katie, Thanks again for constant valuable information. I have been telling all my friends about you. It is so helpful to get all the nuts and bolts in such an authentic and honest way. I am loving the Unified Tribe as well. It’s powerful and, above all, embodies the spirit of cooperation which is so crucial these days.
Blog on!
.-= Rebecca Olkowski´s last blog ..Face To Face Business Networking – Do Not Discount It =-.


jackie hall June 4, 2010 at 7:40 am

I’ve been watching the modules and have learned so much already! Even started putting the info to good use!

Thanks so much!
.-= jackie hall´s last blog ..Learn To Create the “Angelina Jolie” Capture Page =-.


Faith Barnard June 4, 2010 at 7:41 am


Outstanding posts. I am on probably 5 or 6 people’s mailing lists and have seen all types of bonuses however it is who you are that impresses me more and even more important than the bonuses. I’m in and will be picking up on this life changing mentoring program. I am ready to move quickly towards my goals and help everyone I can along the way.

.-= Faith Barnard´s last blog ..Net Neutrality, Open Internet for Everyone Part II =-.


Shayla Roberts June 4, 2010 at 9:51 am

Faith, You are so gracious and generous! I echo your sentiments and would simply say, “right back acha!”


Chris Bernardo June 4, 2010 at 7:55 am


Thanks for sharing Tips of having a successful launch and value and bonuses are key to truly giving great value and having ultimate success with systems. Have a wonderful weekend!!
.-= Chris Bernardo´s last blog ..How Giveaways brings New Customers and Leads to You =-.


Mark Gubuan June 4, 2010 at 7:56 am


I just wanted to say that Step 1 is the most difficult, yet most fulfilling step of them all. I am still discovering bloggers without opt in forms on their sites. And it almost seems like they’re leaving opportunity to chance. Great content as always.

.-= Mark Gubuan´s last blog ..Sneak Preview of The New Business Builder Training Module =-.


Sean Smith June 4, 2010 at 8:59 am

Great post Katie and very insightful of you to share it! I’m currently in the middle of my own pre-launch now for my coaching program, and have only begun to scratch the surface of what is possible. Your post is validation of the action I am taking and the work I’m putting in to make my first big launch a success!

I very much appreciate it!
.-= Sean Smith´s last blog ..Internet Marketers Elite Pre-Launch is Now! =-.


Vickie June 4, 2010 at 9:10 am

Hey Katie

Great post. I love the steps and formula included in this post because, I now know, where I am in the process. It is important to understand the building blocks of designing an online business if you want to be successful.

So often marketers sell a fabulous product to enhance a piece of my business and yet, they don’t tell me what I need to have in place before I buy. Your authenticity and honesty is a fabulous gift and my trust level has deepened with this post and buying products from you long term feels right.

thank you for sharing your hard earned knowledge



Shay Banks June 4, 2010 at 9:28 am

Hi Katie,

I loved your formula! You were honest and optimistic. I’m in Step 4 of your formula. You’re not lying, it’s A LOT of work. But, with some elbow grease and support from loved ones, I think I’ll be ok.

Thanks again for the wonderful post.

.-= Shay Banks´s last blog ..6 Fast Ways to Kick Loneliness Today =-.


Sukie Baxter June 4, 2010 at 12:17 pm

Shay, I love the title of your blog post here. Great headline.
.-= Sukie Baxter´s last blog ..How I Overcame My 2-Year Struggle with Back Pain in Less Than 3 Days! =-.


douglas e mann June 4, 2010 at 9:41 am

hi, looking forward for info.


Keysha Bass June 4, 2010 at 9:43 am

Great post Katie. You consistently bring value with your blog and I am indeed following your lead. Have an awesome day! I look forward to the next blog post.
.-= Keysha Bass´s last blog ..What’s wrong with your company replicated website? =-.


Stacy June 4, 2010 at 9:49 am

Great and timely post, Katie! Thank you very much. I am beginning to seriously consider my first launch.
.-= Stacy´s last blog ..Who Are You Becoming? =-.


Shayla Roberts June 4, 2010 at 9:53 am

Katie, As a true newbie in Internet marketing, I feel so fortunate to have been connected with your work by Yaro Starak. The two of you are my heroes because of the way you both combine business with heart. I’m learning so much and so very excited to have such great mentoring.


Francesco June 4, 2010 at 10:00 am

Thank you for sharing your thrill!
This feeling of elation that you described seems to be very similar to how I feel when I make love with the woman that I’ve dreamed about for some time. It’s an amazing joy to imagine something in its smallest details and then watching the manifenstation of it!

Rock on!
.-= Francesco´s last blog ..Why I do Enjoy Believing! =-.


Shelley June 4, 2010 at 10:04 am

This information is “right on time” for me Katie. I needed to read this to learn how to successfully do a launch for one of my products.

Thank you so much!

Greatly appreciated!
.-= Shelley´s last blog ..LEADER…or VISIONARY?? =-.


staci June 4, 2010 at 10:51 am

Hey Katie,

Awesome information as always. I’ve been watching Jonathan’s videos in preparation for his launch. I’m really excited about it.



George June 4, 2010 at 11:01 am

You’ve laid out a very clear road map here, Katie–one that I know will be very helpful to me in the near future. Thanks so much for sharing it.

All the best,
.-= George´s last blog ..Mindfulness–An Ancient Antidote for All Addictions =-.


Eddys Velasquez June 4, 2010 at 11:02 am

Wow! Thank you Katie for sharing this…I’m still creating my product but the problem I have made is that I haven’t started creating my list..I have been too focused on everything else…

You’re Awesome!

Your Friend,
Eddys Velasquez


Sukie Baxter June 4, 2010 at 12:16 pm

Hey Katie,

Thanks for sharing your secrets with us! Really love the tip about creating buzz BEFORE the launch….I think that’s one I’ve missed in the past.
.-= Sukie Baxter´s last blog ..How I Overcame My 2-Year Struggle with Back Pain in Less Than 3 Days! =-.


Julia Rohrmoser June 4, 2010 at 12:48 pm

Thanks Katie as usual for all of the great nuggets, insight and inspiration. I am delighted to pass on this invaluable information to all of my facebook friends.

Recently, I have followed many of Jonathan’s videos, and they are AWESOME!

You’re the best…



Garrick Kruse June 4, 2010 at 1:37 pm

Thanks for all that you do! You are the “light at the end of the tunnel” for those of us who are determined to make our mark in the internet business world, and positively impact millions of lives!
.-= Garrick Kruse´s last blog ..A Job (continued) =-.


Kameron June 4, 2010 at 1:56 pm

Great Post Katie.

Love The Hypnotic Writing 😀

Your always leading with value and walking the walk. Keep kiiling it

Look forward to meeting u In Vegas

.-= Kameron´s last blog ..AH HA! Success! =-.


Kelly Baader June 4, 2010 at 3:40 pm

Great content, Katie.
I am really looking forward to meeting you here in Vegas!


Sharon Whyte June 4, 2010 at 3:43 pm

Thanks Katie,
you guys always over deliver and deserve all the success you and Jonathan get.It’s great to learn and be inspired by the young ones !!! Wish I could be meeting you all in Vegas – one day! Enjoy your weekend
.-= Sharon Whyte´s last blog ..A LIST of 6 Must-Dos for you to Succeed In your Business =-.


Tim Atkinson June 4, 2010 at 3:53 pm

Katie you are by far the most influential female leader in the home based business industry. Your blog post are incredibly packed with immense value. Thank you for everything you bring to our community.

.-= Tim Atkinson´s last blog ..MLM Launch Formula Review And Bonus =-.


Val Wilcox June 4, 2010 at 4:09 pm

Thanks for sharing this info Katie.
Just starting out, it’s great to hear such proven tips from such a knowledgeable source as yourself. Appreciate what you share. You’re one of the top in the category of Go-Givers :)
.-= Val Wilcox´s last blog ..What You Think of Me is None of My Business =-.


Anne Marie June 4, 2010 at 6:11 pm


Thank you for your honest assistance – I think we all agree that you strive to help us all succeed….we can feel it!

anne marie
.-= Anne Marie´s last blog ..Wild Woman =-.


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